AI coaching and training
I get teams and executives using AI well, strategically, and with confidence.
Coaching and training that changes workflows and daily routines, not just hearts and minds. Practical implementation in real work, immediate improvements, and internal advocates for adoption by the end.
What that looks like
Executive sessions
Strategy and hands-on literacy for leadership, run in their own workflows rather than in slides.
Team training
Cohort courses with capstones, built for marketing, communications, newsroom, and engineering teams.
Curriculum design
Programs an organization can keep running after I leave, with certification where it earns its place.
Talks and keynotes
Conference and company sessions on AI in real workflows.
Case studies
500+ professionals trained
Through The AI Upgrade, the AI education company I co-founded, across five course tracks from fundamentals to technical.
Read the case study →83 unedited testimonials
From named people at 39 named organizations, published in full, including the four-star ones.
Read them all →Speaking
Talks, trainings, and guest teaching, from UC Berkeley to industry conferences.
See speaking →
Clients and students have come from
Journalists
Top-class course exploring the intersection of AI, media, and journalism. Peter, Pete, and Kris were outstanding coaches who guided the team through a deep dive into the world of AI and fresh conceptual thinking. I came in as a fairly advanced AI user, but the course gave me a far broader grounding in new tools and approaches. I successfully developed an AI-driven audience analysis dashboard and a video provenance authenticator. The course exceeded all expectations — I’d thoroughly recommend it.
Have a team that should be further along with AI than it is?
Email peter@peterbittner.com